Research Catalog
The business of brands
- Title
- The business of brands / by Jon Miller & David Muir.
- Author
- Miller, Jon, 1971-
- Publication
- Chichester, England ; Hoboken, N.J. : Wiley, c2004.
- Supplementary Content
- Publisher description
Available Online
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Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Request in advance | JBE 04-2023 | Offsite |
Details
- Additional Authors
- Muir, David, 1971-
- Description
- xvi, 270 p. : ill.; 24 cm.
- Subjects
- Bibliography (note)
- Includes bibliographical references and index.
- Call Number
- JBE 04-2023
- ISBN
- 0470862599 (hbk. : alk. paper)
- LCCN
- 2004053025
- OCLC
- 55665246
- Author
- Miller, Jon, 1971-
- Title
- The business of brands / by Jon Miller & David Muir.
- Imprint
- Chichester, England ; Hoboken, N.J. : Wiley, c2004.
- Bibliography
- Includes bibliographical references and index.
- Connect to:
- Added Author
- Muir, David, 1971-
- Research Call Number
- JBE 04-2023