Research Catalog

The customer is key : gaining an unbeatable advantage through customer satisfaction

Title
The customer is key : gaining an unbeatable advantage through customer satisfaction / Milind M. Lele with Jagdish N. Sheth.
Author
Lele, Milind M.
Publication
New York : Wiley, c1987.

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Details

Additional Authors
Sheth, Jagdish N.
Description
xi, 260 p. : ill.; 24 cm.
Subject
Consumer satisfaction
Bibliography (note)
  • Includes bibliographical references and index.
Call Number
JLE 88-2343
ISBN
0471828599
LCCN
87021549
OCLC
  • 16355762
  • NYPG88-B3670
Author
Lele, Milind M.
Title
The customer is key : gaining an unbeatable advantage through customer satisfaction / Milind M. Lele with Jagdish N. Sheth.
Imprint
New York : Wiley, c1987.
Bibliography
Includes bibliographical references and index.
Added Author
Sheth, Jagdish N.
Research Call Number
JLE 88-2343
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