Research Catalog
Social marketing : strategies for changing public behavior
- Title
- Social marketing : strategies for changing public behavior / Philip Kotler, Eduardo L. Roberto.
- Author
- Kotler, Philip.
- Publication
- New York : Free Press ; London : Collier Macmillan, c1989.
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | JLE 89-3699 | Offsite |
Details
- Additional Authors
- Roberto, Ned.
- Description
- xii, 401 p. : ill.; 25 cm.
- Subjects
- Bibliography (note)
- Includes bibliographical references.
- Call Number
- JLE 89-3699
- ISBN
- 0029184614
- LCCN
- 89045735
- OCLC
- 20395535
- NYPG90-B1042
- Author
- Kotler, Philip.
- Title
- Social marketing : strategies for changing public behavior / Philip Kotler, Eduardo L. Roberto.
- Imprint
- New York : Free Press ; London : Collier Macmillan, c1989.
- Bibliography
- Includes bibliographical references.
- Added Author
- Roberto, Ned.
- Research Call Number
- JLE 89-3699