Research Catalog
Researching customer satisfaction & loyalty : how to find out what people really think
- Title
- Researching customer satisfaction & loyalty : how to find out what people really think / Paul Szwarc.
- Author
- Szwarc, Paul.
- Publication
- London ; Sterling, VA : Kogan Page, 2005.
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Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Request in advance | JBE 05-1435 | Offsite |
Holdings
Details
- Additional Authors
- Market Research Society.
- Description
- xiv, 258 p. : ill.; 24 cm.
- Series Statement
- Market research in practice series
- Alternative Title
- Researching customer satisfaction and loyalty
- Subject
- Bibliography (note)
- Includes bibliographical references (p. 247-251) and index.
- Call Number
- JBE 05-1435
- ISBN
- 0749443367 (pbk.)
- OCLC
- 58999281
- 58999281
- Author
- Szwarc, Paul.
- Title
- Researching customer satisfaction & loyalty : how to find out what people really think / Paul Szwarc.
- Imprint
- London ; Sterling, VA : Kogan Page, 2005.
- Series
- Market research in practice series
- Bibliography
- Includes bibliographical references (p. 247-251) and index.
- Added Author
- Market Research Society.
- Research Call Number
- JBE 05-1435