Research Catalog

The search : how Google and its rivals rewrote the rules of business and transformed our culture

Title
The search : how Google and its rivals rewrote the rules of business and transformed our culture / John Battelle
Author
Battelle, John, 1965-
Publication
New York : Portfolio, 2005.

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StatusFormatAccessCall NumberItem Location
TextUse in library JBE 17-392Schwarzman Building - General Research Room 315

Details

Description
311 p. : ill.; 24 cm.
Alternative Title
How Google and its rivals rewrote the rules of business and transformed our culture
Subjects
Bibliography (note)
  • Includes bibliographical references (p. [287]-299) and index.
Contents
The database of intentions -- Who, what, where, why, when? and how (much)? -- Search before Google is born -- Google -- A billion dollars, one nickel at a time: the Internet gets a new subsiness model -- Google 2000-2004: zero to $3 billion in five years -- The search economy -- Search, privacy, government, and evil -- Google goes public -- Google today, Google tomorrow -- Perfect search.
Call Number
JBE 17-392
ISBN
1591840880
LCCN
2005047538
OCLC
  • 60323156
  • 62348303
Author
Battelle, John, 1965-
Title
The search : how Google and its rivals rewrote the rules of business and transformed our culture / John Battelle
Imprint
New York : Portfolio, 2005.
Bibliography
Includes bibliographical references (p. [287]-299) and index.
Research Call Number
JBE 17-392
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