Research Catalog

Books for the advertising man; a classified bibliography on advertising, marketing, and related subjects

Title: Books for the advertising man; a classified bibliography on advertising, marketing, and related subjects, prepared under direction of Alfred T. Falk, director, Bureau of research and education, Advertising federation of America.
Author: Advertising Federation of America. Bureau of Research and Education.
Publication: New York : Advertising federation of America, Bureau of research and education, c1935.

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Additional Authors

Description

24 p.; 28 cm. +

Subjects

Note

Accompanied by a: Cumulative Supplement (c.1937) for books published 1935-1936.
"Includes all books on advertising, marketing, and related subjects, published during the period 1923 to 1934, inclusive, and such older books as still have practical or historical value."-Introd.
"Compiled by Frederic E. Tyarks."-Foreword.

Call Number

TW (Advertising federation of America. Research & education bureau. Books for the advertising man)

OCLC

802129

Author

Advertising Federation of America. Bureau of Research and Education.

Title

Books for the advertising man; a classified bibliography on advertising, marketing, and related subjects, prepared under direction of Alfred T. Falk, director, Bureau of research and education, Advertising federation of America.

Imprint

New York : Advertising federation of America, Bureau of research and education, c1935.

Added Author

Falk, Alfred Theodore, 1892-

Tyarks, Frederic E., 1905- comp.

Research Call Number

TW (Advertising federation of America. Research & education bureau. Books for the advertising man)

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