Research Catalog
In defense of negativity : attack ads in presidential campaigns
- Title
- In defense of negativity : attack ads in presidential campaigns / John. G. Geer.
- Author
- Geer, John Gray.
- Publication
- Chicago : University of Chicago Press, 2006.
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| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Text | Use in library | JFE 06-4630 | Schwarzman Building - Main Reading Room 315 |
Details
- Description
- xvii, 201 p. : ill.; 24 cm.
- Series Statement
- Studies in communication, media, and public opinion
- Subject
- Bibliography (note)
- Includes bibliographical references (p. [185]-194) and index.
- Contents
- The need for negativity: an introduction -- Assessing negativity -- The information environment and negativity -- Evaluating character attacks -- Evaluating the content of negative and positive issue appeals -- Dragging the truth into the gutter? The news media, negativity -- And the 1988 campaign -- Negativity, democracy, and the political system.
- Call Number
- JFE 06-4630
- ISBN
- 0226284980 (cloth : alk. paper)
- 0226284999 (pbk. : alk. paper)
- LCCN
- 2005015164
- OCLC
- 60589072
- Author
- Geer, John Gray.
- Title
- In defense of negativity : attack ads in presidential campaigns / John. G. Geer.
- Imprint
- Chicago : University of Chicago Press, 2006.
- Series
- Studies in communication, media, and public opinion
- Bibliography
- Includes bibliographical references (p. [185]-194) and index.
- Connect to:
- Research Call Number
- JFE 06-4630