Research Catalog
Grande expectations : a year in the life of Starbucks' stock
- Title
- Grande expectations : a year in the life of Starbucks' stock / Karen Blumenthal.
- Author
- Blumenthal, Karen.
- Publication
- New York : Crown Business, c2007.
- Supplementary Content
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| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Text | Use in library | JBE 14-67 | Schwarzman Building - General Research Room 315 |
Details
- Description
- 309 p.; 25 cm.
- Summary
- Business journalist Blumenthal, like most people, is mystified by the stock market. Just why is it, she wonders, that seemingly good news can send a stock plummeting and bad news can send it skyrocketing again? Here she shows how money is made and lost, by following one of America's hottest growth stocks, Starbucks, through a year of rapid store openings, fancy new products, and clever promotions, revealing how the many players--big and small investors, company management, analysts, and the media--propel its shares up and down. Blumenthal pulls back the curtain on the stock market to expose its quirks and inner workings, from the power of a penny of earnings and the unexpected impact of a stock split to the image-enhancing effects of a brand of bottled water.--From publisher description.
- Subject
- Bibliography (note)
- Includes bibliographical references (p. [275]-298) and index.
- Call Number
- JBE 14-67
- ISBN
- 0307339718
- 9780307339713
- LCCN
- 2006034135
- OCLC
- 74353700
- Author
- Blumenthal, Karen.
- Title
- Grande expectations : a year in the life of Starbucks' stock / Karen Blumenthal.
- Imprint
- New York : Crown Business, c2007.
- Edition
- 1st ed.
- Bibliography
- Includes bibliographical references (p. [275]-298) and index.
- Connect to:
- Added Author
- b cft/wlt
- Research Call Number
- JBE 14-67