Research Catalog

Art & branding : principles, interaction, perspectives

Title
Art & branding : principles, interaction, perspectives / edited by Hans-Jörg Heusser and Kornelia Imesch.
Publication
Zurich : Swiss Institute for Art Research, c2006.

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StatusFormatAccessCall NumberItem Location
TextUse in library JQE 08-605Schwarzman Building - Art & Architecture Room 300

Details

Additional Authors
  • Heusser, Hans-Jörg.
  • Imesch, Kornelia.
  • Ullrich, Wolfgang, 1967-
  • Schweizerisches Institut für Kunstwissenschaft.
Description
232 p. : ill.; 23 cm.
Series Statement
Outlines ; v. 3
Uniform Title
Outlines (Zürich, Switzerland) ; v. 3.
Alternative Title
Art and branding : principles, interaction, perspectives
Subjects
Note
  • "This book was inspired by a symposium ... "art & branding" conducted by the Swiss Institute for Art Research ... in collaboration with the German art historian and corporate consultant Wolfgang Ulrich in the summer of 2004 ... publishing the book in English allows the subject to be appropriately expanded ..."--P. 9-10.
Call Number
JQE 08-605
ISBN
  • 390819640X
  • 9783908196402
OCLC
84639936
Title
Art & branding : principles, interaction, perspectives / edited by Hans-Jörg Heusser and Kornelia Imesch.
Imprint
Zurich : Swiss Institute for Art Research, c2006.
Series
Outlines ; v. 3
Outlines (Zürich, Switzerland) ; v. 3.
Added Author
Heusser, Hans-Jörg.
Imesch, Kornelia.
Ullrich, Wolfgang, 1967-
Schweizerisches Institut für Kunstwissenschaft.
Research Call Number
JQE 08-605
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