Research Catalog

Implementing CRM : from technology to knowledge

Title
Implementing CRM : from technology to knowledge / David Jesse Finnegan, Leslie P. Willcocks.
Author
Finnegan, David.
Publication
Chichester, England ; Hoboken, NJ : John Wiley & Sons, Inc., c2007.

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StatusFormatAccessCall NumberItem Location
TextUse in library JBE 07-1014Schwarzman Building - General Research Room 315

Details

Additional Authors
Willcocks, Leslie.
Description
xiii, 327 p. : ill.; 24 cm.
Series Statement
Wiley series in information systems
Uniform Title
John Wiley series in information systems.
Subject
  • Customer relations > Management
  • Customer services
Bibliography (note)
  • Includes bibliographical references (p. [313]-321) and index.
Call Number
JBE 07-1014
ISBN
  • 9780470065266 (pbk. : alk. paper)
  • 0470065265 (pbk. : alk. paper)
LCCN
2006100398
OCLC
  • 77011474
  • vendorOCM77011474
Author
Finnegan, David.
Title
Implementing CRM : from technology to knowledge / David Jesse Finnegan, Leslie P. Willcocks.
Imprint
Chichester, England ; Hoboken, NJ : John Wiley & Sons, Inc., c2007.
Series
Wiley series in information systems
John Wiley series in information systems.
Bibliography
Includes bibliographical references (p. [313]-321) and index.
Connect to:
Table of contents only
Added Author
Willcocks, Leslie.
Research Call Number
JBE 07-1014
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