Research Catalog

Hispanic marketing grows up : exploring perceptions and facing realities

Title
Hispanic marketing grows up : exploring perceptions and facing realities / Juan Faura.
Author
Faura, Juan.
Publication
Ithaca, NY : Paramount Market Pub., c2006.

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TextNo restrictions *R-SIBL HF5415.32 .F378 2006Check with Staff
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Description
xi, 131 p.; 23 cm.
Subject
  • Hispanic American consumers
  • Marketing > Hispanic Americans
  • Selling > Hispanic Americans
  • Advertising > Hispanic Americans
Call Number
HF5415.32
ISBN
  • 0976697343
  • 9780976697343
LCCN
2007272389
OCLC
  • 64199226
  • 64199226
Author
Faura, Juan.
Title
Hispanic marketing grows up : exploring perceptions and facing realities / Juan Faura.
Imprint
Ithaca, NY : Paramount Market Pub., c2006.
Connect to:
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Research Call Number
*R-SIBL HF5415.32 .F378 2006
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