Research Catalog

Planet Google : one company's audacious plan to organize everything we know

Title
Planet Google : one company's audacious plan to organize everything we know / Randall Stross.
Author
Stross, Randall E.
Publication
New York : Free Press, 2008.
Supplementary Content
  • Publisher description
  • Contributor biographical information

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StatusFormatAccessCall NumberItem Location
TextUse in library JBE 17-394Schwarzman Building - General Research Room 315

Details

Description
vii, 275 p.; 24 cm.
Summary
Based on unprecedented access he received to the highly secretive "Googleplex," acclaimed New York Times columnist Randall Stross takes readers deep inside Google, the most important, most innovative, and most ambitious company of the Internet Age. His revelations demystify the strategy behind the company's recent flurry of bold moves, all driven by the pursuit of a business plan unlike any other: to become the indispensable gatekeeper of all the world's information, the one-stop destination for all our information needs. Will Google succeed? And what are the implications of a single company commanding so much information and knowing so much about us?--From publisher description.
Subject
  • Google (Firm)
  • Internet industry > United States > History
  • Web search engines > United States > History
Bibliography (note)
  • Includes bibliographical references (p. 201-257) and index.
Contents
Open and closed -- Unlimited capacity -- The algorithm -- Moon shot -- Gootube -- Small world, after all -- A personal matter -- Algorithm, meet humanity.
Call Number
JBE 17-394
ISBN
  • 141654691X
  • 9781416546917
LCCN
2008018788
OCLC
226304833
Author
Stross, Randall E.
Title
Planet Google : one company's audacious plan to organize everything we know / Randall Stross.
Imprint
New York : Free Press, 2008.
Edition
1st Free Press hbk. ed.
Bibliography
Includes bibliographical references (p. 201-257) and index.
Connect to:
Publisher description
Table of contents only
Contributor biographical information
Research Call Number
JBE 17-394
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