Research Catalog

Beyond the ultimate question : a systematic approach to improve customer loyalty

Title
Beyond the ultimate question : a systematic approach to improve customer loyalty / Bob E. Hayes.
Author
Hayes, Bob E., 1963-
Publication
Milwaukee, Wis. : ASQ Quality Press, 2009.

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StatusFormatAccessCall NumberItem Location
TextUse in library JBE 09-1726Schwarzman Building - General Research Room 315

Details

Description
xxxiii, 396 p. : ill.; 24 cm.
Subject
  • Customer loyalty
  • Consumer satisfaction
  • Customer services
Bibliography (note)
  • Includes bibliographical references and index.
Call Number
JBE 09-1726
ISBN
  • 9780873897723 (alk. paper)
  • 0873897722 (alk. paper)
LCCN
2009023442
OCLC
YBP 2009023442
Author
Hayes, Bob E., 1963-
Title
Beyond the ultimate question : a systematic approach to improve customer loyalty / Bob E. Hayes.
Imprint
Milwaukee, Wis. : ASQ Quality Press, 2009.
Bibliography
Includes bibliographical references and index.
Research Call Number
JBE 09-1726
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