Research Catalog
Innovation and marketing in the video game industry : avoiding the performance trap
- Title
- Innovation and marketing in the video game industry : avoiding the performance trap / David Wesley and Gloria Barczak.
- Author
- Wesley, David T. A.
- Publication
- Farnham, Surrey, England : Gower ; Burlington, VT : Ashgate, c2010.
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Text | Use in library | JBE 17-566 | Schwarzman Building - General Research Room 315 |
Details
- Additional Authors
- Barczak, Gloria.
- Description
- xiv, 262 p. : ill.; 25 cm.
- Subjects
- Bibliography (note)
- Includes bibliographical references and index.
- Call Number
- JBE 17-566
- ISBN
- 9780566091674 (hbk. : alk. paper)
- 0566091674 (hbk. : alk. paper)
- 9780566091681 (ebk.)
- 0566091682 (ebk.)\
- LCCN
- 2009052395
- OCLC
- YBP 2009052395
- Author
- Wesley, David T. A.
- Title
- Innovation and marketing in the video game industry : avoiding the performance trap / David Wesley and Gloria Barczak.
- Imprint
- Farnham, Surrey, England : Gower ; Burlington, VT : Ashgate, c2010.
- Bibliography
- Includes bibliographical references and index.
- Added Author
- Barczak, Gloria.
- Research Call Number
- JBE 17-566