Research Catalog

Red thread thinking : weaving together connections for brillant ideas and profitable innovation

Title
Red thread thinking : weaving together connections for brillant ideas and profitable innovation / Debra Kaye with Karen Kelly.
Author
Kaye, Debra.
Publication
New York : McGraw-Hill Education, c2013.

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StatusFormatAccessCall NumberItem Location
TextUse in library JBE 13-1132Schwarzman Building - General Research Room 315

Details

Additional Authors
Kelly, Karen.
Description
xxii, 248 p. : ill.; 24 cm.
Subject
  • Creative ability in business
  • Creative thinking
  • Diffusion of innovations
  • Success in business
Note
  • Includes index.
Contents
A significant change of mind -- Stop brainstorming, take a shower -- Get clued in on the real story -- Stop crying over spilt milk because the glass is still half full -- They made it, we borrow it -- We think, therefore we innovate -- The footprint of behavior and how to find it -- Emotional memory : the culture tattoo -- Simple is smarter and always will be -- Good things come in great packages -- Draw me a story -- The force of passion.
Call Number
JBE 13-1132
ISBN
  • 9780071808217 (hbk. : alk. paper)
  • 0071808213 (hbk. : alk. paper)
LCCN
2012043009
OCLC
806018076
Author
Kaye, Debra.
Title
Red thread thinking : weaving together connections for brillant ideas and profitable innovation / Debra Kaye with Karen Kelly.
Imprint
New York : McGraw-Hill Education, c2013.
Added Author
Kelly, Karen.
Research Call Number
JBE 13-1132
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