Research Catalog

The sounds of capitalism advertising, music, and the conquest of culture

Title
The sounds of capitalism [electronic resource] : advertising, music, and the conquest of culture / Timothy D. Taylor.
Author
Taylor, Timothy Dean.
Publication
Chicago ; London : The University of Chicago Press, 2012.

Available Online

  • Available from home with a valid library card
  • Available onsite at NYPL

Details

Description
1 online resource (xix, 345 pages) : illustrations.
Uniform Title
Sounds of capitalism (Online)
Alternative Title
Sounds of capitalism (Online)
Subject
  • Music in advertising > United States
  • Advertising > United States > History > 20th century
  • Mass media and music > United States
Bibliography (note)
  • Includes bibliographical references (pages 297-329) and index.
Access (note)
  • Access restricted to authorized users.
Contents
Introduction : capitalism, consumption, commerce, and music -- Music and advertising in early radio -- The classes and the masses -- The Great Depression and the rise of the radio jingle -- Music, mood, and television : the discovery and use of emotion in advertising music -- The industrialization and standardization of jingle production -- The discovery of youth -- Consumption, corporatization, and youth in the 1980s -- Conquering (the) culture : the changing shape of the cultural industries in the 1990s and after -- New capitalism, creativity, and the new petite bourgeoisie.
LCCN
2011041483
OCLC
ssj0000739319
Author
Taylor, Timothy Dean.
Title
The sounds of capitalism [electronic resource] : advertising, music, and the conquest of culture / Timothy D. Taylor.
Imprint
Chicago ; London : The University of Chicago Press, 2012.
Bibliography
Includes bibliographical references (pages 297-329) and index.
Access
Access restricted to authorized users.
Connect to:
Available from home with a valid library card
Available onsite at NYPL
View in Legacy Catalog