Research Catalog

Viral marketing : the science of sharing

Title
Viral marketing : the science of sharing / Karen Nelson-Field ; Byron Sharp (academic editor).
Author
Nelson-Field, Karen
Publication
South Melbourne, Vic. : Oxford University Press, 2013.

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StatusFormatAccessCall NumberItem Location
TextUse in library JFE 14-3029Schwarzman Building - Main Reading Room 315

Details

Additional Authors
Sharp, Byron
Description
xiii, 114 pages.; 23 cm
Subjects
Bibliography (note)
  • Includes bibliographical references.
Call Number
JFE 14-3029
ISBN
  • 9780195527988 (paperback)
  • 0195527984 (paperback)
LCCN
2013478111
OCLC
852251634
Author
Nelson-Field, Karen, author.
Title
Viral marketing : the science of sharing / Karen Nelson-Field ; Byron Sharp (academic editor).
Publisher
South Melbourne, Vic. : Oxford University Press, 2013.
Type of Content
text
Type of Medium
unmediated
Type of Carrier
volume
Bibliography
Includes bibliographical references.
Added Author
Sharp, Byron, editor.
Research Call Number
JFE 14-3029
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