Research Catalog

《大公报》 (1902-1916)与中国广告近代化

Title
  • 《大公报》 (1902-1916)与中国广告近代化 / 汪前军著 = Research about modernization of China's advertising : a case study of Ta-Kung-Pao (L'Impartial Tientsin) (1902-1916) / Dr. Wang Qianjun.
  • "Da gong bao" (1902-1916) yu Zhongguo guang gao jin dai hua / Wang Qianjun zhu = Research about modernization of China's advertising : a case study of Ta-Kung-Pao (L'Impartial Tientsin) (1902-1916) / Dr. Wang Qianjun.
Author
  • 汪前军, 1977-
  • Wang, Qianjun, 1977-
Publication
  • 北京 : 中国社会科学出版社, 2014.
  • Beijing : Zhongguo she hui ke xue chu ban she, 2014.

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TextRequest in advance ReCAP 14-37111Offsite

Details

Description
5, 7, 1, 318 pages : illustrations; 24 cm
Alternative Title
  • 大公报与中国广告近代化
  • Da gong bao yu Zhongguo guang gao jin dai hua
  • Research about modernization of China's advertising : a case study of Ta-Kung-Pao (L'Impartial Tientsin) (1902-1916)
Subject
  • Da gong bao > History
  • Da gong bao
  • 1900 - 1999
  • Advertising, Newspaper > China > History > 20th century
  • Advertising, Newspaper
  • China
Genre/Form
History.
Bibliography (note)
  • Includes bibliographical references (pages 237-249) and index.
Call Number
ReCAP 14-37111
ISBN
  • 9787516135686
  • 7516135682
OCLC
881509842
Author
Wang, Qianjun, 1977- author.
Alternate Script for Author
汪前军, 1977- author.
Title
"Da gong bao" (1902-1916) yu Zhongguo guang gao jin dai hua / Wang Qianjun zhu = Research about modernization of China's advertising : a case study of Ta-Kung-Pao (L'Impartial Tientsin) (1902-1916) / Dr. Wang Qianjun.
Alternate Script for Title
《大公报》 (1902-1916)与中国广告近代化 / 汪前军著 = Research about modernization of China's advertising : a case study of Ta-Kung-Pao (L'Impartial Tientsin) (1902-1916) / Dr. Wang Qianjun.
Publisher
Beijing : Zhongguo she hui ke xue chu ban she, 2014.
Alternate Script for Publisher
北京 : 中国社会科学出版社, 2014.
Edition
Di 1 ban.
Alternate Script for Edition
第1版.
Type of Content
text
Type of Medium
unmediated
Type of Carrier
volume
Bibliography
Includes bibliographical references (pages 237-249) and index.
Alternate Script for Subject
大公报 History.
Chronological Term
1900 - 1999
Research Call Number
ReCAP 14-37111
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