Research Catalog

Show sold separately promos, spoilers, and other media paratexts

Title
Show sold separately [electronic resource] : promos, spoilers, and other media paratexts / Jonathan Gray.
Author
Gray, Jonathan (Jonathan Alan)
Publication
New York : New York University Press, c2010.

Available Online

Available from home with a valid library card and onsite at NYPL

Details

Additional Authors
American Council of Learned Societies.
Found In
ACLS Humanities E-Book. URL: http://www.humanitiesebook.org
Description
xi, 247 p. : ill.; 24 cm.
Uniform Title
ACLS Humanities E-Book.
Subject
  • Advertising > Television programs > Social aspects
  • Advertising > Motion pictures > Social aspects
  • Television programs > Marketing > Social aspects
  • Motion pictures > Marketing > Social aspects
  • Paratext
  • Intertextuality
  • Mass media and culture
Bibliography (note)
  • Includes bibliographical references and index.
Reproduction (note)
  • Electronic text and image data.
Contents
Introduction: film, television, and off-screen studies -- From spoilers to spinoffs: a theory of paratexts -- Coming soon! Hype, intros, and textual beginnings -- Bonus materials: digital auras and authors -- Under a long shadow: sequels, prequels, pre-texts, and intertexts -- Spoiled and mashed up: viewer-created paratexts -- In the world, just off screen: toys and games -- Conclusion: "In the DNA": creating across paratexts.
OCLC
(dli)HEB31973
Author
Gray, Jonathan (Jonathan Alan)
Title
Show sold separately [electronic resource] : promos, spoilers, and other media paratexts / Jonathan Gray.
Imprint
New York : New York University Press, c2010.
Series
ACLS Humanities E-Book.
Bibliography
Includes bibliographical references and index.
Reproduction
Electronic text and image data. Ann Arbor, Mich. : University of Michigan, Michigan Publishing, 2014. Includes both TIFF files and keyword searchable text. ([ACLS Humanities E-Book]) Mode of access: Intranet.
Connect to:
Available from home with a valid library card and onsite at NYPL
Added Author
American Council of Learned Societies.
Found In:
ACLS Humanities E-Book. URL: http://www.humanitiesebook.org/
Other Form:
Original 9780814731949 0814731945 9780814731956 0814731953 (DLC) 2009029212
View in Legacy Catalog