Research Catalog
Creating value : the theory and practice of marketing semiotics research
- Title
- Creating value : the theory and practice of marketing semiotics research / Laura R. Oswald.
- Author
- Oswald, Laura R.
- Publication
- Oxford : Oxford University Press, 2015.
- ©2015
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Text | Use in library | JBE 15-146 | Schwarzman Building - General Research Room 315 |
Details
- Description
- xiv, 189 pages : illustrations; 24 cm
- Subjects
- Bibliography (note)
- Includes bibliographical references and index.
- Call Number
- JBE 15-146
- ISBN
- 9780199657261
- 0199657262
- 9780199657278 (paperback)
- 0199657270 (paperback)
- LCCN
- 2014942350
- OCLC
- 903953750
- Author
- Oswald, Laura R., author.
- Title
- Creating value : the theory and practice of marketing semiotics research / Laura R. Oswald.
- Publisher
- Oxford : Oxford University Press, 2015.
- Copyright Date
- ©2015
- Edition
- First edition.
- Type of Content
- text
- Type of Medium
- unmediated
- Type of Carrier
- volume
- Bibliography
- Includes bibliographical references and index.
- Research Call Number
- JBE 15-146