Research Catalog

Start me up! : new branding for businesses

Title: Start me up! : new branding for businesses / edited by Robert Klanten and Anna Sinofzik ; preface and texts by Anna Sinofzik.
Publication: Berlin : Die Gestalten Verlag, 2015.

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Status	Format	Access	Call Number	Item Location
Request for On-site Use Request Scan Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.	Text	Use in library	JQF 15-522	Schwarzman Building - Art & Architecture Room 300

Details

Additional Authors

Description

255 pages : illustrations (chiefly color); 29 cm

Summary

'Start Me Up!' is a compendium of innovative corporate design for a new generation. Brimming with imaginative business ideas that range from a turban tailoring house to an artistically ambitious mattress manufactory, it presents brands that break away from stereotypes through their visual identities. The book also shows that entrepreneurship today is more personal than ever before. It features outstanding work that results when young founders turn to creative agencies that then transform their business ideas into personalized narratives through visual storytelling strategies. From a beauty parlor in Singapore to a whisky distillery in Finland, from cutting-edge logotypes to high-quality packaging, 'Start Me Up!' truly showcases the best in branding from around the world.

Uniform Title

Start me up! (2015)

Subjects

Note

Includes index.

Call Number

JQF 15-522

ISBN

9783899555561
3899555562

OCLC

900685899

Title

Start me up! : new branding for businesses / edited by Robert Klanten and Anna Sinofzik ; preface and texts by Anna Sinofzik.

Publisher

Berlin : Die Gestalten Verlag, 2015.

Type of Content

still image

text

Type of Medium

unmediated

Type of Carrier

volume

Added Author

Klanten, Robert.

Sinofzik, Anna.

Research Call Number

JQF 15-522

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