Research Catalog
Content is king : news media management in the digital age
- Title
- Content is king : news media management in the digital age / Gary Graham, Anita Greenhill, Donald Shaw, and Chris J. Vargo.
- Author
- Graham, Gary, 1966-
- Publication
- New York ; London : Bloomsbury Academic, An imprint of Bloomsbury Publishing Inc, 2015.
- ©2015
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Text | Use in library | JFE 16-6715 | Schwarzman Building - Main Reading Room 315 |
Details
- Description
- viii, 244 pages : illustrations; 24 cm
- Subjects
- Bibliography (note)
- Includes bibliographical references and index.
- Contents
- Part one: Media community. Content is king: strategies for shaping media organizations / Donald L. Shaw, Chris J. Vargo, Gary Graham, and Anita Greenhill -- News media and understanding their communities / Anita Greenhill and Maria José Hernández Serrano -- Disruptive technologies and community engagement / Chris J. Vargo and Donald L. Shaw -- The convergence of politics and entertainment: the politics of personal concern / Young Mie Kim -- Part two: Finding value in a world of disruptive technology. Establishing leadership and strategic management / Gary Graham and John Hill -- Value activities and newspapers / Gary Graham and John Hill -- Self-organizing digital news / Anita Greenhill and Gordon Fletcher -- News consumption and cross-media synergies / Gary Graham and Anita Greenhill -- Part three: Experimenting with the audience. Changing media policy environments and the production of news / Mikko Sihvonen and Seamus Simpson -- News organizations and online communities: the science of how to build effective social networks / Chris j. Vargo -- News media strategic visions and speculative futures / Paul Jones, Chris Vargo, Gary Graham, and Anita Greenhill -- Part four: Ongoing strategies. Digital integration of consumers into local press value chains / Gary Graham, Anita Greenhill, and Maria José Hernández Serrano -- The economics of paywalls / John Hill -- Concluding thoughts on the future of the news industry / Gary Graham and Anita Greenhill.
- Call Number
- JFE 16-6715
- ISBN
- 9781623566623 (HB)
- 1623566622 (HB)
- 9781623565459 (PB)
- 1623565456 (PB)
- LCCN
- 2015013051
- 40025331353
- OCLC
- 857981670
- Author
- Graham, Gary, 1966- author.
- Title
- Content is king : news media management in the digital age / Gary Graham, Anita Greenhill, Donald Shaw, and Chris J. Vargo.
- Publisher
- New York ; London : Bloomsbury Academic, An imprint of Bloomsbury Publishing Inc, 2015.
- Copyright Date
- ©2015
- Type of Content
- text
- Type of Medium
- unmediated
- Type of Carrier
- volume
- Bibliography
- Includes bibliographical references and index.
- Other Standard Identifier
- 40025331353
- Research Call Number
- JFE 16-6715