Research Catalog

Wal-Mart wars moral populism in the twenty-first century

Title
Wal-Mart wars [electronic resource] : moral populism in the twenty-first century / Rebekah Peeples Massengill.
Author
Massengill, Rebekah Peeples, 1975-
Publication
New York : New York University Press, [2013]

Available Online

  • Available from home with a valid library card
  • Available onsite at NYPL

Details

Description
1 online resource (xvii, 225 pages)
Uniform Title
Wal-Mart wars (Online)
Alternative Title
Wal-Mart wars (Online)
Subject
  • Wal-Mart (Firm)
  • Retail trade
  • Marketing > Moral and ethical aspects
  • Marketing > Political aspects
Bibliography (note)
  • Includes bibliographical references (p.ages 205-213) and index.
Access (note)
  • Access restricted to authorized users.
Contents
Acknowledgments -- Preface -- Why should we care about the Wal-Mart debate? -- Constructing moral markets -- Contextualizing the Wal-Mart wars -- Competing frameworks for market morality -- Individuals and communities -- Thrift and benevolence -- Freedom and fairness -- Market morality in media and politics -- How Wal-Mart wins the war of words -- Moral populism in the twenty-first century -- Appendix: Methodology -- Notes -- Bibliography -- Index -- About the author.
LCCN
2012040760
OCLC
ssj0000856927
Author
Massengill, Rebekah Peeples, 1975-
Title
Wal-Mart wars [electronic resource] : moral populism in the twenty-first century / Rebekah Peeples Massengill.
Imprint
New York : New York University Press, [2013]
Bibliography
Includes bibliographical references (p.ages 205-213) and index.
Access
Access restricted to authorized users.
Connect to:
Available from home with a valid library card
Available onsite at NYPL
View in Legacy Catalog