Research Catalog
The upside : the 7 strategies for turning big threats into growth breakthroughs
- Title
- The upside : the 7 strategies for turning big threats into growth breakthroughs / Adrian J. Slywotzky with Karl Weber.
- Author
- Slywotzky, Adrian J.
- Publication
- New York : Crown Business, 2007.
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Text | Use in library | JBE 17-73 | Schwarzman Building - General Research Room 315 |
Details
- Additional Authors
- Weber, Karl, 1953-
- Description
- viii, 270 pages : illustrations; 24 cm
- Subject
- Bibliography (note)
- Includes bibliographical references (pages 241-258) and index.
- Contents
- Introduction : from risk to opportunity -- Changing the odds : why 90% right often = 0 : how to improve the odds on your most important project -- Why do customers surprise us? : reducing customer risk through knowing, not guessing, what they want -- The fork in the road : transition risk and the secret of double-betting -- Unbeatable : surviving the arrival of the unique competitor -- Powerful, proud, and vulnerable : rethinking your business design to protect your brand -- When nobody makes money : partnering with rivals to escape a no-profit zone -- When your business stops growing : inventing new forms of demand -- Treasure island : reversing risks to grow -- Reversing strategic risk : the upside half-day workshop.
- Call Number
- JBE 17-73
- ISBN
- 9780307351012
- 0307351017
- LCCN
- 2006101309
- OCLC
- 77476503
- Author
- Slywotzky, Adrian J.
- Title
- The upside : the 7 strategies for turning big threats into growth breakthroughs / Adrian J. Slywotzky with Karl Weber.
- Imprint
- New York : Crown Business, 2007.
- Edition
- 1st ed.
- Type of Content
- text
- Type of Medium
- unmediated
- Type of Carrier
- volume
- Bibliography
- Includes bibliographical references (pages 241-258) and index.
- Added Author
- Weber, Karl, 1953-
- Research Call Number
- JBE 17-73