Research Catalog

Historia gráfica del Di Tella

Title
Historia gráfica del Di Tella / coordinación y diseño editorial, Rubén Fontana & Zalma Jalluf ; con textos de Oscar Steimberg [and six others].
Publication
  • [Buenos Aires] : Capital Intelectual, [2017]
  • ©2017

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Additional Authors
  • Fontana, Rubén
  • Jalluf, Zalma
  • Steimberg, Oscar
Description
301 pages : illustrations (chiefly color), portraits, facsimiles; 30 cm
Summary
The book presents in chronological order the prolific production of graphic artwork that the mythical Graphic Design Department of the Di Tella Institute produced in the service of the dissemination of the activities of the Centers of Art of the institution between the 1960's and 1970's. With texts by Guido Di Tella, Jorge Romero Brest, Enrique Oteiza, Juan Carlos Distéfano, Juan Andralis and Rubén Fontana, that precedes the presentation of the graphic documentation, complete with an interview of Zalma Jalluf to Juan Carlos Distéfano and Rubén Fontana that reports to epilogue mode, at this time, the memory of two of its main protagonists. "Along with the Centers of Art and as a support structure of the different activities, the institute created the Graphic Design Department and from the beginning was directed by Juan Carlos Distéfano. Manifesting a great strategic vision, Guido Di Tella entrusted Distefano to develop a communication system that built from the beginning the image of the institution, projecting a cultural entity with graphic personality planned and premeditated. Juan Carlos Distéfano was a point of reference for young designers."
Alternative Title
Gráfica histórica del Di Tella
Subjects
Genre/Form
History.
Bibliography (note)
  • Includes bibliographical references (page 301).
Contents
Presentación / Zalma Jalluf -- Prólogo / Oscar Steimberg -- Testimonios -- Guido Di Tella -- Enrique Oteiza -- Jorge Romero Brest -- Juan Carlos Distéfano -- Juan Andralis. Rubén Fontana -- Gráfica histórica -- 1960-1970: CAV Centro de Artes Visuales -- 1962-1970: CLAEM, Centro Latinoamericano de Altos Estudios Musicales -- 1962-1970: CEA Centro de Experimentación Audiovisual -- 1962-1970, Editorial del Instituto -- 1962-1970 Editorial del Instituto -- Institucionales. Otros Centros -- Originales y técnicas de impresión -- Piezas diseñadas fuera del Departamento de Diseño -- Reportaje -- Biografías y archivo fotográfico -- Publicaciones.
Call Number
ReCAP 19-25491
ISBN
  • 9789876145367
  • 9876145363
OCLC
  • 1005499265
  • 1005499265
Title
Historia gráfica del Di Tella / coordinación y diseño editorial, Rubén Fontana & Zalma Jalluf ; con textos de Oscar Steimberg [and six others].
Publisher
[Buenos Aires] : Capital Intelectual, [2017]
Copyright Date
©2017
Type of Content
text
still image
Type of Medium
unmediated
Type of Carrier
volume
Bibliography
Includes bibliographical references (page 301).
Chronological Term
1900-1999
Added Author
Fontana, Rubén, editor.
Jalluf, Zalma, editor.
Steimberg, Oscar, writer of supplementary textual content.
Spine Title
Gráfica histórica del Di Tella
Research Call Number
ReCAP 19-25491
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