Research Catalog
Babe Ruth and the creation of the celebrity athlete
- Title
- Babe Ruth and the creation of the celebrity athlete / Thomas Barthel.
- Author
- Barthel, Thomas, 1941-
- Publication
- Jefferson, North Carolina : McFarland & Company, Inc., Publishers, [2018]
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Book/Text | Use in library | JFF 18-1562 | Schwarzman Building - Main Reading Room 315 |
Details
- Description
- x, 276 pages : illustrations; 26 cm
- Summary
- "From his first year in the majors, George Herman "Babe" Ruth knew he could profit from celebrity. Drawing on primary sources, this book examines the stories, separating exaggerated facts from clear falsehoods. The author traces Ruth's ascendance as the first great media-created superstar and celebrity product endorser" --
- Subjects
- Mass media and sports
- Baseball players
- Endorsements in advertising
- Baseball players > United States > Biography
- Ruth, Babe, 1895-1948
- United States
- Biography
- Mass media and sports > United States > History > 20th century
- 1900-1999
- History
- Baseball players > United States > Social conditions > 20th century
- Endorsements in advertising > United States > History > 20th century
- Genre/Form
- Biography.
- History.
- Bibliography (note)
- Includes bibliographical references (pages 257-271) and index.
- Contents
- Reformatory farewell -- A pitcher leads -- Stardom arrives -- Best at his craft -- Labor relations -- Home run king -- Magnates -- A new record -- New York City and fans -- New team, new city -- Train travel -- The Yankees, the judge and the agent -- Ruth's business partner, Christy Walsh -- Free to be a cartel -- Celebrity and hero -- Yankees win -- Advertising's muscles -- The usual greatness -- Barnstorming -- The worst -- Newspapers and magazines everywhere -- A sign of glory -- Johnny Sylvester: seizing an opportunity -- A prized year -- Radio and newsreels and play-o-graph -- Another sweep -- Male clubs and masculinity -- Many deaths, one marriage -- Ruth and children -- The $80,000 year -- Ruth's confederates, the sportswriters -- The last tour -- Last times (1932-1935) -- An entertainer (1936 and after) -- Collecting baseball objects.
- Call Number
- JFF 18-1562
- ISBN
- 9781476665320
- 147666532X
- LCCN
- 2018024088
- OCLC
- 1043066367
- Author
- Barthel, Thomas, 1941- author.
- Title
- Babe Ruth and the creation of the celebrity athlete / Thomas Barthel.
- Publisher
- Jefferson, North Carolina : McFarland & Company, Inc., Publishers, [2018]
- Type of Content
- text
- Type of Medium
- unmediated
- Type of Carrier
- volume
- Bibliography
- Includes bibliographical references (pages 257-271) and index.
- Chronological Term
- 1900-1999
- Research Call Number
- JFF 18-1562