Research Catalog

Price Management : strategy, analysis, decision, implementation

Title
Price Management : strategy, analysis, decision, implementation / Hermann Simon [and] Martin Fassnacht.
Author
Simon, Hermann
Publication
  • Cham, Switzerland : Springer, 2019.
  • ©2019

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StatusFormatAccessCall NumberItem Location
TextUse in library JFE 19-7873Schwarzman Building - Main Reading Room 315

Details

Additional Authors
Fassnacht, Martin
Description
xviii, 558 pages : illustrations; 24 cm
Summary
In this book, the world's foremost experts on pricing integrate theoretical rigor and practical application to present a comprehensive resource that covers all areas of the field. This volume brings together quantitative and qualitative approaches and highlights the most current innovations in theory and practice.
Subject
  • Pricing
  • Price maintenance
  • Economics
  • Microeconomics
  • Macroeconomics
Bibliography (note)
  • Includes bibliographical references.
Call Number
JFE 19-7873
ISBN
  • 3319994557
  • 9783319994550
LCCN
2018959416
OCLC
1045455983
Author
Simon, Hermann, author.
Title
Price Management : strategy, analysis, decision, implementation / Hermann Simon [and] Martin Fassnacht.
Publisher
Cham, Switzerland : Springer, 2019.
Copyright Date
©2019
Type of Content
text
still image
Type of Medium
unmediated
Type of Carrier
volume
Bibliography
Includes bibliographical references.
Added Author
Fassnacht, Martin, author.
Research Call Number
JFE 19-7873
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