Research Catalog

Social media entertainment : the new intersection of Hollywood and Silicon Valley

Title
Social media entertainment : the new intersection of Hollywood and Silicon Valley / Stuart Cunningham and David Craig.
Author
Cunningham, Stuart
Publication
New York : New York University Press, [2019]

Items in the Library & Off-site

Filter by

1 Item

StatusFormatAccessCall NumberItem Location
TextUse in library JFE 20-2431Schwarzman Building - Main Reading Room 315

Details

Additional Authors
Craig, David (David Randolph)
Description
x, 353 pages : illustrations; 23 cm.
Summary
How the transformation of social media platforms and user-experience have redefined the entertainment industry. In a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertainment. Operating at the intersection of the entertainment and interactivity, communication and content industries, social media entertainment creators have harnessed these platforms to generate new kinds of content separate from the century-long model of intellectual property control in the traditional entertainment industry. Social media entertainment has expanded rapidly and the traditional entertainment industry has been forced to cede significant power and influence to content creators, their fans, and subscribers. Digital platforms have created a natural market for embedded advertising, changing the worlds of marketing and communication in their wake. Combined, these factors have produced new, radically shifting demands on the entertainment industry, posing new challenges for screen regimes, media scholars, industry professionals, content creators, and audiences alike. Stuart Cunningham and David Craig chronicle the rise of social media entertainment and its impact on media consumption and production. A massive, industry-defining study with insight from over 100 industry insiders, Social Media Entertainment explores the latest transformations in the entertainment industry in this time of digital disruption. --
Series Statement
Postmillennial pop
Uniform Title
Postmillennial pop.
Subjects
Bibliography (note)
  • Includes bibliographical references (pages 297-331) and index.
Contents
Introduction -- Platform strategy -- Creator labor -- Social media entertainment intermediaries -- Authenticity, community, and brand culture -- Cultural politics of social media entertainment -- Globalizing social media entertainment -- Conclusion.
Call Number
JFE 20-2431
ISBN
  • 9781479890286
  • 1479890286
  • 9781479846894
  • 1479846899
LCCN
  • 2018020900
  • 40029037668
OCLC
1035251689
Author
Cunningham, Stuart, author.
Title
Social media entertainment : the new intersection of Hollywood and Silicon Valley / Stuart Cunningham and David Craig.
Publisher
New York : New York University Press, [2019]
Type of Content
text
Type of Medium
unmediated
Type of Carrier
volume
Series
Postmillennial pop
Postmillennial pop.
Bibliography
Includes bibliographical references (pages 297-331) and index.
Local Note
AUTH: QUEENSLAND UNIV. OF TECH. ARGUES SOCIAL MEDIA ENTERTAINMENT IS A PROTOINDUSTRY.
Added Author
Craig, David (David Randolph), author.
Other Standard Identifier
40029037668
Research Call Number
JFE 20-2431
View in Legacy Catalog