Research Catalog

Brand® new theology : the Wal-Martization of T.D. Jakes and the new Black church

Title
Brand® new theology : the Wal-Martization of T.D. Jakes and the new Black church / Paula L. McGee.
Author
McGee, Paula L., 1962-
Publication
Maryknoll : Orbis Books, 2017.

Items in the Library & Off-site

Filter by

1 Item

StatusFormatAccessCall NumberItem Location
TextUse in library Sc D 20-319Schomburg Center - Research & Reference

Details

Description
xv, 221 pages : illustrations; 21 cm
Summary
T.D. Jakes is a pastor and entrepreneur who presides over a vast megachurch and business operation. He has turned the gospel into his own successful brand--particularly through product lines such as "Woman Thou Art Loosed." According to author Paula McGee, Jakes is representative of a rising phenomenon, the New Black Church, a new form of prosperity gospel that signifies what she calls the "Wal-Martization" of religion. Her ideological critique is a vital tool for all who wish to understand the relation between religion and culture--especially those committed to the transformative power of the Gospel. (Publisher).
Subjects
Genre/Form
  • Biographies.
  • Biography.
Bibliography (note)
  • Includes bibliographical references and index.
Contents
Introduction: T.D. Jakes and the new Black church -- The Black church vs. the new Black church -- Prosperity theology, the new Black church, and T.D. Jakes -- T.D. Jakes as pastor/CEO and theologian -- T.D. Jakes and the brands for women -- Conclusion: Wal-Martization: "Keeping it real!"
Call Number
Sc D 20-319
ISBN
  • 9781626982277
  • 1626982279
LCCN
2016040041
OCLC
961006976
Author
McGee, Paula L., 1962- author.
Title
Brand® new theology : the Wal-Martization of T.D. Jakes and the new Black church / Paula L. McGee.
Publisher
Maryknoll : Orbis Books, 2017.
Type of Content
text
Type of Medium
unmediated
Type of Carrier
volume
Bibliography
Includes bibliographical references and index.
Local Subject
Black author.
Research Call Number
Sc D 20-319
View in Legacy Catalog