Research Catalog
Treasure hunt : inside the mind of the new global consumer
- Title
- Treasure hunt : inside the mind of the new global consumer / Michael J. Silverstein with John Butman.
- Author
- Silverstein, Michael.
- Publication
- New York : Portfolio, 2006.
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Text | Use in library | JBE 07-562 | Schwarzman Building - General Research Room 315 |
Details
- Additional Authors
- Butman, John.
- Description
- xviii, 267 p. : ill., map; 24 cm.
- Subjects
- Note
- Includes index.
- Contents
- The bifurcating market -- The new middle-class consumer -- Cheap is good -- Spanning the poles -- All treasure, all the time -- When the calculus shifts -- In a pickle -- Nickels and dimes -- Left in the dust? -- Taking action.
- Call Number
- JBE 07-562
- ISBN
- 1591841232
- 9781591841234
- LCCN
- 2006043548
- 9781591841234
- OCLC
- 67945675
- Author
- Silverstein, Michael.
- Title
- Treasure hunt : inside the mind of the new global consumer / Michael J. Silverstein with John Butman.
- Imprint
- New York : Portfolio, 2006.
- Added Author
- Butman, John.
- Other Standard Identifier
- 9781591841234
- Research Call Number
- JBE 07-562