Research Catalog
Wild company : the untold story of Banana Republic
- Title
- Wild company : the untold story of Banana Republic / Mel and Patricia Ziegler.
- Author
- Ziegler, Mel.
- Publication
- New York, NY : Simon & Schuster, c2012.
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Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | Text | Use in library | JBD 13-3421 | Schwarzman Building - General Research Room 315 |
Details
- Additional Authors
- Ziegler, Patricia.
- Description
- 208 p. : ill.; 22 cm.
- Summary
- Traces Banana Republic's beginnings and rise to becoming an international retailer, describing how the founders applied imagination while upending business conventions to develop original merchandise and marketing innovations.
- Subject
- Call Number
- JBD 13-3421
- ISBN
- 9781451683486 (hbk. : alk. paper)
- 1451683480 (hbk. : alk. paper)
- 9781451683509 (pbk. : alk. paper)
- 1451683502 (pbk. : alk. paper)
- LCCN
- 2012030040
- OCLC
- 788290096
- Author
- Ziegler, Mel.
- Title
- Wild company : the untold story of Banana Republic / Mel and Patricia Ziegler.
- Imprint
- New York, NY : Simon & Schuster, c2012.
- Added Author
- Ziegler, Patricia.
- Research Call Number
- JBD 13-3421