Research Catalog

The innovator's manifesto : deliberate disruption for transformational growth

Title
The innovator's manifesto : deliberate disruption for transformational growth / Michael E. Raynor.
Author
Raynor, Michael E.
Publication
New York : Crown Business, ©2011.
Supplementary Content
  • Contributor biographical information
  • Publisher description

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StatusFormatAccessCall NumberItem Location
TextUse in library JBD 17-171Schwarzman Building - General Research Room 315

Details

Description
xi, 244 pages : illustrations; 22 cm
Summary
Argues that disruption theory, the belief that great breakthroughs are the fringe technologies that redefine their categories, is the only method for accurately predicting a company or product's success.
Subject
  • Disruptive technologies
  • Creative ability in business
  • Success in business
  • Management
  • Creative ability
  • Success
Note
  • Includes bibliographical references (pages 227-231) and index.
Contents
Prologue: explanation vs. prediction -- A problem of prediction -- The 5 percentage point solution -- How -- If -- When and how long -- Deliberately disruptive -- Investing for innovation -- Organized innovation -- Epilogue: creative creation -- Appendix a: the limitations of the experimental design -- Appendix b: image illusions -- Appendix c: experimental method and statistical analysis -- Appendix d: divisional revenues generated by disruption at j & j.
Call Number
JBD 17-171
ISBN
  • 9780385531665
  • 0385531664
LCCN
2010052634
OCLC
671703658
Author
Raynor, Michael E.
Title
The innovator's manifesto : deliberate disruption for transformational growth / Michael E. Raynor.
Imprint
New York : Crown Business, ©2011.
Edition
1st ed.
Type of Content
text
Type of Medium
unmediated
Type of Carrier
volume
Connect to:
Contributor biographical information
Publisher description
Research Call Number
JBD 17-171
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