Research Catalog

Title

The HistoryMakers video oral history with Esther "E.T." Franklin.

Publication

Chicago, Illinois : The HistoryMakers, [2016]

Details

Additional Authors

• Franklin, Esther "E.T.", 1957-
• Cole, Harriette
• Champagne, Curt
• HistoryMakers (Video oral history collection), production company.

Description

1 online resource (6 video files (2 hr., 46 min., 44 sec.)) : sound, color.

Summary

Media and advertising executive Esther "E.T." Franklin was born on July 21, 1957, in Chicago, Illinois. She received her B.S. degree in business administration from the University of Illinois at Champaign-Urbana in 1979, and her M.M. degree from Northwestern University's Kellogg Business School in 1993. Franklin worked first as a field project director at Chicago's Market Facts, Inc., and then as a market research analyst and later as a vice president for Burrell Communications. She was hired by Leo Burnett Advertising in 1993, and worked on various Philip Morris brands as vice president and planning director for Marlboro USA until 2001. In 2002, Franklin was named senior vice president, director of consumer context planning for Starcom USA; and, in 2006, was appointed as executive vice president and director of cultural identities of Starcom MediaVest Group. She was promoted to executive vice president, head of SMG Americas Experience Strategy in 2011.

Alternative Title

• History Makers video oral history with Esther "E.T." Franklin
• Esther "E.T." Franklin

Subject

• Franklin, Esther "E.T.", 1957- > Interviews
• African Americans > Interviews
• African Americans
• Media Executive Advertising Executive

Genre/Form

• Internet videos.
• Interviews.
• Nonfiction films.
• Oral histories.

Credits (note)

• Videographer, Curt Champagne.

OCLC

1003150882

Title

The HistoryMakers video oral history with Esther "E.T." Franklin.

Publisher

Chicago, Illinois : The HistoryMakers, [2016]

Country of Producing Entity

United States naf

Playing Time

024644

Type of Content

two-dimensional moving image

Type of Medium

computer

Type of Carrier

online resource

Digital File Characteristics

video file

Performer

Harriette Cole, interviewer.

Credits

Videographer, Curt Champagne.

Event

Recorded Evanston, Illinois 2014 October 21.

Source of description

Vendor-supplied metadata.

Connect to:

Available from home with a valid library card and onsite at NYPL

Indexed Term

Media Executive Advertising Executive.

Added Author

Franklin, Esther "E.T.", 1957- interviewee.

Cole, Harriette, interviewer.

Champagne, Curt, director of photography.

HistoryMakers (Video oral history collection), production company.