Research Catalog
No laughing matter : race joking and resistance in Brazilian social media
- Title
- No laughing matter : race joking and resistance in Brazilian social media / Luiz Valerio P. Trindade.
- Author
- Trindade, Luiz Valério P.
- Publication
- Wilmington, Delaware, United States : Vernon Press, [2020]
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| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schomburg Center to submit a request in person. | Text | Use in library | Sc E 21-1081 | Schomburg Center - Research & Reference |
Details
- Description
- xxi, 206 pages : illustrations; 24 cm.
- Summary
- 'No Laughing Matter: Race Joking and Resistance in Brazilian Social Media' examines the social phenomenon of construction and dissemination of colonial-like racist discourses fostered against upwardly-mobile black women through disparagement humour on social media platforms, adopting a fresh and innovative perspective. In this book, Luiz Valério P. Trindade explores the idea that disparagement humour might not be as exempt of social impact as the jokers might believe, and that, in fact, this kind of humour reveals the hidden facet of deep-seated colonial ideologies still present in Brazilian society despite being hailed as a unique model of a post-racial society.The author argues that these ideologies establish and naturalise superior social positions and symbolic privileges to whites while undermining and delegitimising black women's upward social mobility. Social media platforms enable the proponents of these beliefs not only to engage in the practice of online hate speech but also to attract a considerable number of like-minded people, creating a long-lasting echo chamber effect in the cyberspace. This way, they manage to amplify the reach and reverberation of their racist discourses in the online environment in ways not commonly seen in Brazilian offline social contexts.This monograph is of great interest and relevance to students, scholars, and researchers across a variety of disciplines, most notably Critical Race Studies, Media Communication Studies and Critical Humour Studies, and also academics in other areas such as Critical Discourse Analysis, Postcolonial Studies, Cultural Studies and Latin American Studies.
- Series Statement
- Series in Sociology
- Uniform Title
- Vernon series in sociology.
- Subject
- Mass media and race relations > Brazil
- Black people and mass media > Brazil
- Black people > Race identity > Brazil
- Ethnicity > Brazil
- Hate speech > Brazil
- Online hate speech > Brazil
- Stereotypes (Social psychology) in mass media
- Wit and humor > Social aspects > Brazil
- Brazilian wit and humor > History and criticism
- Social media > Brazil
- Racism
- Brazilian wit and humor
- Social media
- Brazil > Race relations
- Brazil > Colonial influence
- Brazil
- Genre/Form
- Criticism, interpretation, etc.
- Bibliography (note)
- Includes bibliographical references and index.
- Call Number
- Sc E 21-1081
- ISBN
- 1622737962
- 9781622737963
- LCCN
- 2020939004
- OCLC
- 1178649398
- Author
- Trindade, Luiz Valério P., author.
- Title
- No laughing matter : race joking and resistance in Brazilian social media / Luiz Valerio P. Trindade.
- Publisher
- Wilmington, Delaware, United States : Vernon Press, [2020]
- Type of Content
- text
- Type of Medium
- unmediated
- Type of Carrier
- volume
- Series
- Series in SociologyVernon series in sociology.
- Bibliography
- Includes bibliographical references and index.
- Local Subject
- Black author.
- Research Call Number
- Sc E 21-1081