Research Catalog

Title

Selling into Industries: Financial Services. with Elizabeth (McLeod) Lotardo and Lisa Earle McLeod

Author

(McLeod) Lotardo, Elizabeth

Publication

Carpenteria, CA linkedin.com, 2018.

Supplementary Content

LinkedIn Learning login page accessible with a valid library card and PIN

Items in the Library & Off-site

Holdings

Details

Additional Authors

• Earle McLeod, Lisa
• linkedin.com (Firm)

Summary

• Learn how to sell to financial buyers who require a clear ROI and have to address multiple priorities.
• The financial industry can be a particularly challenging vertical to sell into. Factors such as rigorous reporting deadlines and shifting regulations provide obstacles that aren't easily navigated. In this course, Lisa Earle McLeod and Elizabeth McLeod equip you with practical tips and strategies for selling to financial buyers. Discover how to unpack an annual report and leverage that information in your sales process, as well as how to identify the key metrics that drive your buyer's decision making. In addition, learn how to prove your ROI and develop authentic relationships in an inherently untrusting industry.

Genre/Form

Instructional and educational works.

Note

• 5/03/201812:00:00AM

Performer (note)

• Presenter: Elizabeth (McLeod) Lotardo

System Details (note)

• Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.

OCLC

LDC693083

Author

(McLeod) Lotardo, Elizabeth, speaker.

Title

Selling into Industries: Financial Services. with Elizabeth (McLeod) Lotardo and Lisa Earle McLeod

Publisher

Carpenteria, CA linkedin.com, 2018.

Playing Time

00h:43m:40s

Type of Medium

computer

Type of Carrier

online resource

Cast

Presenter: Elizabeth (McLeod) Lotardo

System Details

Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.

Connect to:

LinkedIn Learning login page accessible with a valid library card and PIN

thumbnail

Added Author

Earle McLeod, Lisa, speaker.

linkedin.com (Firm)

Branch Call Number

eLEARN