Research Catalog
Introduction to Content Marketing.
- Title
- Introduction to Content Marketing. with Madecraft and Colleen Jones
- Author
- , Madecraft
- Publication
- Carpenteria, CA linkedin.com, 2019.
- Supplementary Content
- LinkedIn Learning login page accessible with a valid library card and PIN
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| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Not available - Please for assistance. | Moving image | Check with Staff |
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- Additional Authors
- Summary
- Learn the basics of content marketing. Get tactical content marketing strategies to put into practice and drive traffic, engagement, sales, and more.
- There are tens of thousands of content marketing jobs being advertised on LinkedIn. These roles have never been in more demand. That’s why adding content marketing to your skill set is such a smart career move. In this course, expert Colleen Jones introduces you to the fundamentals. Discover what content marketing is—and what it isn't. Then learn how develop a smart content marketing strategy. Find out how to correctly identify an audience, create a unique brand point-of-view, and build out your content. Finally, Colleen shares how to build a content calendar, track the performance of campaigns, and leverage cutting-edge technology to make scaling programs easier. Using these basic techniques, you can build effective content marketing programs that drive traffic, engagement, sales, and more. This course was created by Madecraft. We are pleased to host this content in our library.
- Genre/Form
- Instructional and educational works.
- Note
- 10/14/201912:00:00AM
- Performer (note)
- Presenter: Madecraft
- System Details (note)
- Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.
- OCLC
- LDC2818028
- Author
- , Madecraft, speaker.
- Title
- Introduction to Content Marketing. with Madecraft and Colleen Jones
- Publisher
- Carpenteria, CA linkedin.com, 2019.
- Playing Time
- 01h:30m:25s
- Type of Medium
- computer
- Type of Carrier
- online resource
- Cast
- Presenter: Madecraft
- System Details
- Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.
- Connect to:
- Added Author
- Jones, Colleen, speaker.linkedin.com (Firm)
- Branch Call Number
- eLEARN