Research Catalog

Success strategies for the aesthetic dental practice

Title
Success strategies for the aesthetic dental practice / Linda Greenwall, Cathy Jameson.
Author
Greenwall, Linda.
Publication
London ; Chicago : Quintessence Pub., [2012], ©2012.

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StatusFormatAccessCall NumberItem Location
TextRequest in advance RK54 .G74 2012 QOff-site

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Details

Additional Authors
Jameson, Cathy.
Description
xvi, 296 pages : color illustrations, portraits; 29 cm
Subject
  • Dentistry > Aesthetic aspects
  • Esthetics, Dental
  • Practice Management, Dental
Bibliography (note)
  • Includes bibliographical references and index.
Contents
  • Machine generated contents note: ch. 1 Itroduction / Linda Greenwall -- ch. 2 The Foundation: Mission, Vision, Goals / Linda Greenwall -- ch. 3 The Critical Factors of the Business of Dentistry / Linda Greenwall -- ch. 4 The Most Critical Factor: The Team / Linda Greenwall -- ch. 5 Internal Marketing / Misty Absher Clark -- ch. 6 External Marketing / Misty Absher Clark -- ch. 7 Communication Skills / Linda Greenwall -- ch. 8 The Business of Bleaching and Tooth Whitening / Cathy Jameson -- ch. 9 Treatment Planning and Diagnosis of Aesthetic Dentistry / Cathy Jameson -- ch. 10 Effective Case Presentation / Linda Greenwall -- ch. 11 Developing the Role of Treatment Coordinator / Linda Greenwall -- ch. 12 Financing Aesthetic Dentistry / Linda Greenwall -- ch. 13 Scheduling Aesthetic Dentistry / Linda Greenwall -- ch. 14 The Hygienist's Role in Promoting Aesthetic Dentistry / Linda Greenwall.
  • Note continued: ch. 15 The Use of Technology in Building the Aesthetic Aspect of a Dental Practice / John Jameson -- ch. 16 Continuing Education / Linda Greenwall -- ch. 17 In Conclusion / Linda Greenwall.
ISBN
  • 9781850972211
  • 1850972214
OCLC
  • ocn806237289
  • 806237289
  • SCSB-8855210
Owning Institutions
Columbia University Libraries