Research Catalog

Strategic marketing for nonprofit organizations

Title
Strategic marketing for nonprofit organizations / Philip Kotler, Alan R. Andreasen.
Author
Kotler, Philip.
Publication
Englewood Cliffs, N.J. : Prentice Hall, [1991], ©1991.

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StatusFormatAccessCall NumberItem Location
TextRequest in advance HF5415 .K6312 1991Off-site

Holdings

Details

Additional Authors
Andreasen, Alan R., 1934-
Description
xi, 644 pages : illustrations; 24 cm
Subject
Bibliography (note)
  • Includes bibliographical references and indexes.
ISBN
0138519323 :
LCCN
90046176
OCLC
  • 22344785
  • ocm22344785
Owning Institutions
Columbia University Libraries