Research Catalog

社会化媒体时代的口碑营销 : 苹果iphone、亚马逊Kindle在互联网时代风靡全球的营销秘密 = Evangelist marketing : what Apple, Amazon, and Netflix understand about their customers (That your company probably doesn't)

Title
  • 社会化媒体时代的口碑营销 : 苹果iphone、亚马逊Kindle在互联网时代风靡全球的营销秘密 = Evangelist marketing : what Apple, Amazon, and Netflix understand about their customers (That your company probably doesn't) / Alex L. Goldfayn著 ; 林小夕, 赵金慧译.
  • She hui hua mei ti shi dai de kou bei ying xiao : Pingguo iphone, Yamaxun Kindle zai hu lian wang shi dai feng mi quan qiu de ying xiao mi mi = Evangelist Marketing : What Apple, Amazon, and Netflix understand about their customers (that your company probably doesn't) / Alex L. Goldfayn zhu ; Lin Xiaoxi, Zhao Jinhui yi.
Author
Goldfayn, Alex L.
Publication
  • 北京 : 企业管理出版社, 2013.
  • Beijing : Qi ye guan li chu ban she, 2013.

Items in the Library & Off-site

Filter by

1 Item

StatusFormatAccessCall NumberItem Location
TextRequest in advance HF5827.95 .G65127 2013Off-site

Holdings

Details

Additional Authors
  • 林小夕.
  • Lin, Xiaoxi.
  • 赵金慧.
  • Zhao, Jinhui.
Description
222 pages : illustrations; 24 cm.
Series Statement
  • Pilot派力营销图书
  • Pilot Pai li ying xiao tu shu
  • 中国营销人员的工具库和教材库 ; 324
  • Zhongguo ying xiao ren yuan de gong ju ku he jiao cai ku ; 324
Uniform Title
  • Evangelist Marketing. Chinese
  • Pilot派力营销图书
  • Pilot Pai li ying xiao tu shu.
  • 中国营销人员的工具库和教材库 ; 324.
  • Zhongguo ying xiao ren yuan de gong ju ku he jiao cai ku ; 324.
Alternative Title
Evangelist Marketing.
Subjects
Note
  • Translation of : Evangelist Marketing : What Apple, Amazon, and Netflix Understand about Their Customers (That your company probably doesn't) / Alex L. Goldfayn. Dallas, Tex. : Benbella Books, c2011.
ISBN
  • 7516402710 :
  • 9787516402719 :
OCLC
  • 869909705
  • ocn869909705
  • SCSB-5726780
Owning Institutions
Columbia University Libraries