Research Catalog

Eicoff on broadcast direct marketing

Title
Eicoff on broadcast direct marketing / Al Eicoff.
Author
Eicoff, Alvin.
Publication
Lincolnwood, Ill., U.S.A. : NTC Business Books, [1988], ©1988.

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TextRequest in advance HF5415.1265 .E37 1988Off-site

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Details

Description
ix, 191 pages : illustrations; 24 cm
Alternative Title
Broadcast direct marketing.
Subjects
Note
  • Includes index.
ISBN
0844231444 (jacket) :
LCCN
87060445
OCLC
  • 16843988
  • ocm16843988
Owning Institutions
Columbia University Libraries