Research Catalog

Language in international business : the multilingual reality of global business expansion

Title
Language in international business : the multilingual reality of global business expansion / Rebecca Piekkari, Denice E. Welch, Lawrence S. Welch.
Author
Marschan-Piekkari, Rebecca, 1967-
Publication
Cheltenham : Edward Elgar Publishing, 2014.

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Details

Additional Authors
  • Welch, Denice E.
  • Welch, Lawrence S., 1945-
Description
x, 258 pages : illustrations; 24 cm
Subject
  • Business communication
  • International business enterprises > Cross-cultural studies
  • Multilingual communication
Bibliography (note)
  • Includes bibliographical references and index.
ISBN
  • 9781848449893
  • 1848449895
LCCN
99961602657
OCLC
  • ocn897091368
  • 897091368
  • SCSB-9416995
Owning Institutions
Columbia University Libraries