Research Catalog

Hispanic-Latino entrepreneurship : viewpoints of practitioners

Title
Hispanic-Latino entrepreneurship : viewpoints of practitioners / J. Mark Munoz and Michelle Ingram Spain.
Author
Munoz, J. Mark
Publication
New York, New York : Business Expert Press, ©2015.

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TextRequest in advance HB615 .M854 2015gOff-site

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Details

Additional Authors
Spain, Michelle Ingram
Description
129 pages : tables; 23 cm.
Summary
"The Hispanic-Latino community is large, expanding, and an important contributor to the U.S. economy. Numbering over 50 million, Hispanic-Latinos currently represent about 16% of the population. Hispanic-Latinos engage in a diversity of jobs that help keep the American economic engine running. The practice of entrepreneurship has been on the rise with over 2.3 million businesses in the United States categorized as Hispanic owned, generating over $345 billion in sales. This book examines the entrepreneurial mindset of Hispanic-Latinos in the United States. WIth limited literature on the subject, the authors created a pioneering book that captures the viewpoints of real-life Hispanic-Latino entrepreneurs. Using a 15-item questionnaire, the authors obtained information on entrepreneurial intent, goals, and business strategies utilized. This book highlights real world business experiences, including challenges relating to entrepreneurial pursuits, and the importance of hard work, discipline, and a positive mindset in the success of an enterprise." -- from the publisher.
Series Statement
Entrepreneurship and small business management collection, 1946-5653
Uniform Title
Entrepreneurship and small business management collection.
Subject
  • Entrepreneurship > United States
  • Hispanic American businesspeople > United States
Bibliography (note)
  • Includes bibliographical references (pages 121-126) and index.
Contents
Introduction -- Nature of the study -- The Hispanic-Latino entrepreneurs -- Conclusion -- About the authors -- References -- Index.
ISBN
  • 9781606493564 (paperback)
  • 1606493566 (paperback)
  • 9781606493571 (e-book) (canceled/invalid)
LCCN
99962841058
OCLC
  • ocn900543521
  • 900543521
  • SCSB-9401974
Owning Institutions
Columbia University Libraries