Research Catalog

Marketing data science : modeling techniques in predictive analytics with R and Python

Title
Marketing data science : modeling techniques in predictive analytics with R and Python / Thomas W. Miller.
Author
Miller, Thomas W., 1946-
Publication
Old Tappan, New Jersey : Pearson Education, Inc., [2015]

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1 Item

StatusFormatAccessCall NumberItem Location
Request for On-site UseRequest Scan
How do I pick up this item and when will it be ready?
Book/TextRequest in advance HF5415.125 M55 2015gOff-site

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Details

Description
xviii, 458 pages; 25 cm
Subject
  • Marketing > Data processing
  • R (Computer program language)
  • Python (Computer program language)
  • Data mining
Bibliography (note)
  • Includes bibliographical references and index.
ISBN
  • 9780133886559
  • 0133886557
LCCN
99964166478
OCLC
  • ocn894935146
  • 894935146
  • SCSB-9403178
Owning Institutions
Columbia University Libraries