Research Catalog

Product-country images : impact and role in international marketing

Title
Product-country images : impact and role in international marketing / Nicolas Papadopoulos, Louise A. Heslop, editors.
Publication
New York : International Business Press, [1993], ©1993.

Items in the Library & Off-site

Filter by

1 Item

StatusFormatAccessCall NumberItem Location
Request for On-site UseRequest Scan
How do I pick up this item and when will it be ready?
TextRequest in advance HF5415.122 .P76 1993Off-site

Holdings

Details

Additional Authors
  • Papadopoulos, N. G. (Nicolas G.), 1946-
  • Heslop, Louise.
Description
xxvi, 477 pages : illustrations; 22 cm
Subjects
Bibliography (note)
  • Includes bibliographical references and index.
ISBN
  • 1560242361 (alk. paper)
  • 156024237X (pbk. : alk. paper)
LCCN
91035947
OCLC
  • 24501559
  • ocm24501559
Owning Institutions
Columbia University Libraries