Research Catalog
Media audience research : a guide for professionals
- Title
- Media audience research : a guide for professionals / Graham Mytton, Peter Diem, Piet Hein van Dam.
- Author
- Mytton, Graham
- Publication
- Thousand Oaks, California : SAGE Publications, Inc., [2016]
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | P91.3 .M98 2016 | Off-site |
Holdings
Details
- Additional Authors
- Description
- xvi, 281 pages; 24 cm
- Uniform Title
- Handbook on radio and television audience research
- Alternative Title
- Handbook on radio and television audience research
- Subjects
- Note
- Revision of author's Handbook on radio and television audience research.
- Bibliography (note)
- Includes bibliographical references and index.
- ISBN
- 9789351506430 (pbk. : alk. paper)
- 9351506436 (pbk. : alk. paper)
- 9789351506447 (ebook) (canceled/invalid)
- 9789351506423 (epub) (canceled/invalid)
- LCCN
- 2015039344
- OCLC
- ocn926050625
- 926050625
- SCSB-8810308
- Owning Institutions
- Columbia University Libraries