Research Catalog

Idea searching for design : how to research and develop design concepts

Title
Idea searching for design : how to research and develop design concepts / David Bramston and Ye Li.
Author
Bramston, Dave
Publication
New York : Fairchild Books, [2016]

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StatusFormatAccessCall NumberItem Location
TextUse in library TS171 .B695 2016gOff-site

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Details

Description
184 pages : color illustrations; 23 cm.
Summary
"The second edition of Idea Searching examines methods of generating and identifying ideas, and teaches you to understand what is being observed and recorded. Using lavish illustrations, concise case studies and practical examples, it explores how different experiences, contexts and references are important in identifying an idea that is appropriate for a particular individual, target audience or culture. Advocating a step-by-step approach to generating ideas and brainstorming, it encourages an open mind in the development of ideas and teaches you to always question convention. The text is accompanied by a variety of case studies and examples of work from the world's best contemporary product designers. It also includes a number of new projects for students, to encourage further exploration of ideas"--
Series Statement
Basics product design
Uniform Title
Basics product design.
Subject
  • Product design
  • Creative thinking
  • DESIGN > Product
  • TECHNOLOGY & ENGINEERING > Product
  • Industriedesign
  • Kreativität
Bibliography (note)
  • Includes bibliographical references (pages 173-174) and index.
Contents
Introduction -- 1. Just imagine if it were possible -- 2. Thinking differently -- 3. Experimental beauty -- 4. Sensory perceptions -- 5. Adopting responsibility -- 6. Evolving the reality.
ISBN
  • 9781472581969
  • 1472581962
  • 9781472581976
  • 1472581970
LCCN
  • 2015044116
  • 99975005001
OCLC
  • ocn929863840
  • 929863840
  • SCSB-8951545
Owning Institutions
Columbia University Libraries