Research Catalog

Advocacy advertising and large corporations : social conflict, big business image, the news media, and public policy / S. Prakash Sethi.

Title
Advocacy advertising and large corporations : social conflict, big business image, the news media, and public policy / S. Prakash Sethi.
Author
Sethi, S. Prakash.
Publication
Lexington, Mass. : Lexington Books, c1977.

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Details

Description
xv, 355 p. : ill.; 24 cm.
Subject
  • Corporations > Public relations
  • Industries > Social aspects
Note
  • Includes index.
Bibliography (note)
  • Bibliography: p. 335-348.
ISBN
0669006785
LCCN
76006770
Owning Institutions
Columbia University Libraries