Research Catalog

Marketing beef in Japan

Title
Marketing beef in Japan / William A. Kerr [and others].
Publication
New York : Food Products Press/Haworth Press, 1994.

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StatusFormatAccessCall NumberItem Location
TextRequest in advance HD9433.J32 M37 1994Off-site

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Details

Additional Authors
Kerr, William A. (William Alexander)
Description
xii, 201 pages : illustrations; 23 cm.
Series Statement
Food Products Press Agricultural commodity economics, distribution, and marketing
Uniform Title
FPP Agricultural commodity economics, distribution, & marketing.
Subject
  • Beef > Japan > Marketing
  • Beef industry > Japan
  • Beef industry > United States
  • Beef > United States > Marketing
  • Export marketing > United States
Bibliography (note)
  • Includes bibliographical references (p. 183-189) and index.
Contents
Pt. I. Introduction. Ch. 1. Beef in Japan - The Market of Opportunity -- Pt. II. Factors That Shift Demand. Ch. 2. Beef and Japanese Tastes. Ch. 3. The Dynamics of Japanese Population. Ch. 4. Income and Beef Consumption. Ch. 5. Government Regulations for Livestock and Meat. Ch. 6. The Substitutes -- Pt. III. Beef Prices in Japan. Ch. 7. Farm Prices for Beef Animals. Ch. 8. The Competitors - Exporters of Beef to Japan. Ch. 9. Costs and Risks of Exporting to Japan. Ch. 10. Distribution and Marketing Costs in Japan. Ch. 11. Wholesale and Retail Prices. Ch. 12. Beef Consumed Away from Home -- Pt. IV. Prospects. Ch. 13. Forecasts of Market Growth. Ch. 14. Marketing to Evolving Niches -- Appendix: The Structure of Consumer Demand.
ISBN
  • 1560220449
  • 1560220457 (pbk.)
LCCN
93023224
OCLC
  • 28674245
  • ocm28674245
Owning Institutions
Columbia University Libraries