Research Catalog

Dealing with an angry public : the mutual gains approach to resolving disputes

Title
Dealing with an angry public : the mutual gains approach to resolving disputes / Lawrence Susskind, Patrick Field.
Author
Susskind, Lawrence.
Publication
New York : Free Press, [1996], ©1996.

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StatusFormatAccessCall NumberItem Location
TextRequest in advance HD59.6.U6 S87 1996Off-site

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Details

Additional Authors
Field, Patrick, 1963-
Description
xii, 276 pages; 25 cm
Subject
  • Corporations > Public relations > United States
  • Issues management > United States
  • Corporate image > United States
Bibliography (note)
  • Includes bibliographical references (p. 258-268) and index.
Contents
Ch. I. Introduction -- Ch. II. Why Is the Public Angry? -- Ch. III. The Mutual-Gains Approach. The Mutual-Gains Approach: Six Principles. The Old Plastics Factory -- Ch. IV. Accidents Will Happen. Three Mile Island: To Tell or Not to Tell. Telling the Truth: The Mutual-Gains Approach. The Exxon Valdez: When Paying Out Doesn't Pay Off. Doing It Differently: The Mutual-Gains Approach -- Ch. V. Risky Business. The Breast Implant Controversy. Knowing Your Product and Presenting It Truthfully: The Mutual-Gains Approach -- Ch. VI. When Values Collide. Hydro-Quebec and the Cree: Clashing Cultures. Talking With, Not At, the Other: The Mutual-Gains Approach. Animal Rights. Listening Whether You Agree or Not: The Mutual-Gains Approach -- Ch. VII. The Media. The Mutual-Gains Approach to Dealing with the Media -- Ch. VIII. Principled Leadership.
ISBN
0684823020 (hardcover)
LCCN
95052831
OCLC
ocm33983632
Owning Institutions
Columbia University Libraries