Research Catalog
Design and corporate success
- Title
- Design and corporate success / Clive Rassam.
- Author
- Rassam, Clive.
- Publication
- Aldershot, England ; Brookfield, Vt., USA : Design Council/Gower, [1995], ©1995.
Items in the Library & Off-site
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1 Item
Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Request in advance | TS171 .R37 1995 | Off-site |
Holdings
Details
- Description
- x, 173 pages : illustrations; 24 cm
- Subject
- Industrial design
- Bibliography (note)
- Includes bibliographical references (p. 163-164) and index.
- Contents
- 1. Who needs design? -- 2. Design and financial success -- 3. Managing product design -- 4. The role of industrial designers -- 5. Design in smaller companies -- 6. Design in larger companies -- 7. Corporate identity -- 8. Conclusion.
- ISBN
- 0566075342
- LCCN
- 94047445
- OCLC
- 31755368
- ocm31755368
- Owning Institutions
- Columbia University Libraries